Friday Clicks: Daily websites for creatives on the go

  I’m a bit of an information-gatherer:  equal parts useful data and interesting trivia, with a dash of inspiration.    It’s easy to get distracted on the web that I like having my handful of go-to sources of information. This changes a lot, as one might imagine. I tend…

Recent Work: Maine Standards Company

It’s surprising to realize just how many amazing, world-class companies we have in Maine that fly under the radar. Maine Standards Company is one of those. Based in Southern Maine, Maine Standards develops and provides kits for the precise testing and calibration of medical diagnostic equipment. They’re doing cutting-edge…

Recent Work: ecomaine

This is the second time I’ve showcased some of my work for ecomaine, a non-profit waste management company.   That’s due in part to the fact that the work they do is so interesting and their industrial environment lends itself to amazing images.   This time around, I spent a…

Announcing: new portfolio edit, new site

    Today I’m relaunching www.fitzgeraldphoto.com with a new look and a complete re-edit of my work.   For a lot of reasons I love the results. Easy to navigate? Check. Responsive goodness? Check. Easy to customize (read: I can change the font to Zapf Wingbats at the click…

Make them love you. Hint: it’s in the details.

    No photographer is an island. We own our creativity but everything else—our technology, our access, our assignments—are enabled by others.  Even our creativity is enhanced by our collaboration with the art producers, editors and designers with whom we work most closely.  These are the folks that take…

Friday Clicks: My favorite (light) modifiers

A brief disclaimer here:  light modifiers are about personal preference and taste and vary wildly from photographer to photographer.  Natch.  There are stylistic and situational reasons why a person would choose a circular-shaped modifier (like an octabox or a beauty dish) over a square-shaped light one (like a softbox).   What it…

Showcase: Camden National Bank

It’s been my pleasure to be involved with Camden National Bank’s advertising campaign this year.  The first image was taken in the middle of the Bangor Mall (as a journalist they’d have never let me inside that place with a camera, but for this assignment I was packing lots…

Recent Work: CBRE | The Boulos Company

I’ve had the pleasure of working with the team of folks at The Boulos Company this past year on an ad campaign showcasing the partnership between their brokers and commercial clients.   The creative called for environmental portraits that showed off the commercial spaces, which are located throughout Southern Maine.    The ads…

Native Sons

  Back in the early part of the 2000s, I was chief photographer of the Yakima (Wash.) Herald-Republic, a Seattle Times Company newspaper centrally located in the part of Washington State Seattlites refer to as “the Dry Side”, among other things. Yakima derived its name from its nearest neighbor—the…

5 keys to success for photographers (Hint: it’s not about gear)

When I was first transitioning from newspaper photographer to commercial photographer, I had a huge ‘Ah-hah!’ moment. I was speaking to Jimmy Smith, a family friend and commercial photographer with 30 years under his belt.  Jimmy told me, flat-out: “You wanna know why only something like four percent of photographers make…